Facebook is the world’s largest social networking site – everybody knows that. You may even have your own personal account on Facebook. Yes, Facebook has changed the way the world communicates. Today, Facebook offers services to connect not just people but also businesses who want to make their brands known.
According to studies conducted on online marketers who make advertisements on Facebook, promoting on Facebook is really effective, considering the number of Facebook users from different parts of the planet. If you are looking for the best place to promote your brand, Facebook is the best bet.
Facebook dominance
According to Notion Capital’s co-founder Jos White, who recently discussed with Forbes Online the future of Facebook, “Valuation is all based on future growth and potential. The bulls will tell you that they will do more than $8 billion this year and continue 100% growth for some years to come, which is phenomenal for a company of this size.
The argument is that Facebook will be the advertising platform of the 21st century because of the size of its user base, the level of engagement and also the far-reaching nature of the platform across its website and applications.”
If you are looking for the best place to promote your brand, Facebook is the best bet.
Notion Capital and Forbes Online predicted that Facebook will continue to grow and will continue its dominance in the social media market. Thus, it is crucial for online companies to tap into the social media network.
Nick Hynes, co-founder and CEO of Somo also commented “Facebook has market dominance; it has reach, velocity and gorilla status. It seems to be unstoppable in terms of user acquisition. While country-specific social networks have been enduring in some areas, Facebook has overtaken market leaders in Poland, Germany and the Netherlands, to name just a few, and will soon be the most widely used network in Brazil.”
Facebook has become a giant in social media marketing. From the simple connection of “long-lost friends,” it now offers many services like surveys and games. Though there are already lots of online games all over the internet, Facebook is able to integrate social networking with online gaming and even take it to the next level, creating a new community within a social networking market.
Not only that, Facebook continues to expand its scope of interest that will surely surprise the whole internet community.
Social media marketing giant
Do you know how many users Facebook has? If you still do not know, well, Facebook has more than 800 million registered users. And yet, Facebook continues on working hard to acquire more and develop more engaging services.
We all wonder what would be the next step for Facebook. I mean, Facebook got almost everything, so what is next?
Facebook is planning to launch its very own search engine that would compete head to head with Google. If Facebook continues to make new innovations and keeps on improving its services, for sure, Facebook will still hold on to the title “Giant in Social Media Marketing.”
Content written by Herbert, freelance writer for Maple Forest PPC Management.
Image courtesy of Vlado / FreeDigitalPhotos.net
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Franc Ramon says
Facebook has really mad a big impact in the world and have adopt rapidly when changes are needed in their site.
Maricel says
Indeed, innovators always are the ones that emerge on top. Thanks for visiting, Franc!
Koko Tamura (Blogger Bark) says
hhhmmm Facebook as a search engine… that’s something alright… although it seems ambitious but with the rate FB is doing… this is highly possible…
Maricel says
I agree with you, Koko. At the rate FB is going nowadays, we can never know what comes next. Glad to see you here today!
Marie says
There’s an addiction that most us have in common, it’s the urge to login to facebook and see the world in it…the lack of privacy though is of real concern…hope they put back those settings when we can freely choose who we want our posts to see…
Maricel says
Yes, the privacy settings are making me uneasy sometimes.
Ahsan says
We can divide the era into 2 para – Before & After Facebook. Now FB is the best marketing tool. I am eagerly waiting to see what will happen after the launch of Facebook Search Engine
Maricel says
Facebook’s search engine is something to look forward to, isn’t it? I hope it lives up to the hype it’s getting now. Thanks for the visit, Ahsan!
Gil Camporazo says
This is a good feature by a guest blogger. It is indeed true that FB is the best social networking for marketing purposes.
Maricel says
Right you are, sir Gil.
ralph says
no question about the popularity of facebook… just don’t like the change they made… the “timeline” thing. it looks disorganized and confusing for me. Yahweh bless.
Maricel says
Timeline, I think, is something you get used to in the long run. I didn’t like it at first, too.
Adeline Yuboco says
Although I’m thankful that a lot of the readers of my blog come from Facebook these days, I would have to disagree with your statement “If you are looking for the best place to promote your brand, Facebook is the best bet.” According to Forbes magazine, Facebook themselves admitted that 83 million of the accounts that are active are what they consider to be bogus accounts. This, along with the other issues that Facebook is facing, has actually caused many advertisers to think twice on promoting on Facebook. A copy of the article I mentioned can be found here: http://www.forbes.com/sites/davidthier/2012/08/02/83-million-estimated-facebook-profiles-are-fake/
Maricel says
Adele, as always, thanks for the insight. And for the link, too.
Gemma Defeo-Hilotin says
Wow! I once dreamt of working with Google.. Now, I’d love work with Facebook!
Maricel says
Well, Mark Zuckerberg’s sister is now working for the competition. So I guess dreaming of working with Google one day and then Facebook another day is OK. 😀
Super Mommy Jem says
A great milestone to facebook. I strongly agree that facebook is an excellent place to promote and advertise your brand.
Maricel says
I agree with you on that count, too. Thanks for visiting, Jem!
Josie says
It cannot be denied that Facebook does made a big impact on our virtual and personal lives 🙂
Maricel says
A very big impact definitely. Nice to see you around here today, Josie!
Violy Vallester says
Wow that’s big, their own search engine! Well Goodluck to them trying to compete with google. Facebook really had gone a long long way… And this a great milestone again.. Kudos to the team..
Maricel says
A great milestone, indeed. Thanks for visiting, Violy!
Dennis Dolojan says
even the oldies us facebook now a days … it’s like a virus that permanently invaded our bodies and cant make the day without visiting the page …. addicting …
Maricel says
Techie Lola of the TV ads didn’t materialize out of nowhere, did she? Thanks for dropping by, Dennis!
Ahsan says
WE still don’t know where Facebook will stop. Its like addiction all of us. But its a good marketing tool too
Maricel says
Facebook is probably not going to stop. Well, not yet anyway. Yes, it still is a good place to advertise despite what is reported to be millions of bogus accounts. (Those are just millions compared to the millions and millions of real accounts, you think?) 😀