Now, this post is not for everyone. There are bloggers who don’t blog for the money, and I have great respect for them.
If you’re a blogger looking to earn some cash on the side off your blog, you might want to consider reading on. But before you set your expectations too high, let me just say right off the bat this is not going to be a comprehensive how-to-become-rich-by-blogging kind of post that you see all over the Internet.
I haven’t become rich by blogging yet, so I definitely have no say on that, much the same as Sen. Lito Lapid’s famous line: Kapag nagsalita ako ng Republic Act, walang maniniwala sa akin. [If I start talking about republic acts, no one will believe me.]
As the title so implies, I will be dwelling on just a single route: how to get your blog approved for paid posting opportunities.
You see, I do part-time work for someone who is advertising several online businesses on a large scale, and the insights I present in this post may not apply to other paid posting opportunities.
Different advertisers look for different metrics, depending on their needs. There just is no one-size-fits-all approach to everything, is there? But in general, you might want to keep the following pointers in mind:
1. Page rank. I know page rank is not an accurate way of judging the popularity of a blog, but somebody has to start somewhere. Usually, once your blog reaches a PR of 2, your blog becomes a candidate for paid posting opportunities.
2. Comments and other signs of life. If you’re the type who posts and runs and wouldn’t be bothered about promoting your blog, especially if it’s a new one, well, don’t bother to expect advertisers to come knocking at your door, too. To an advertiser, a blog that has virtually no comments is a dead blog.
3. SEO spam. If your blog’s front page is peppered with posts about electronic cigarettes or insurance or other stuff you don’t normally blog about, advertisers will label your blog as an SEO-spam blog, especially if there isn’t much commenting happening in the first place. My advice, balance your paid postings with your own articles.
4. Alexa rank. Normally, if your blog’s Alexa rank is under 1 million, it has a good chance of getting approved.
5. Followers. If you have a lot of followers (Facebook, GFC, G+, Networked Blogs, etc.), your blog will definitely get considered. Now, “a lot” is relative, I understand, and needs to be quantified, so consider at least 100 followers to be a good number.
So there goes my check list, I guess. If there’s anything you think I missed, you’re free to leave me a comment.
Image courtesy of Stuart Miles / FreeDigitalPhotos.net
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pr ranking gives me the headache, there are blogs out there that seems to have quality contents and yet is ranking low. and then, there’s a lot of copy/pasted articles out there but is ranking high. and thus, gets the most out of paid opps 🙂
(just a thought)
have a happy sunday.
I know how unfair and frustrating that can be, Imriz. Still, there are some advertisers who don’t just dwell on the PR. If your blog has a lot of visitors, that is more important than PR. Most advertisers are after the audience they can reach, not necessarily the search engines.
Providing quality content is another way of increasing your chances to be offered paid post opportunities. Having a lot of posts with high quality content with just the right enough amount of keywords injected in them increases the readership and traffic volume of your blog. It also increases your reputation within your niche. Both make your your blog attractive to those offering paid post opportunities out there.
Amen to that, Adeline. Thanks for dropping by and sharing your insight!
i agree with imriz,i do share the same sentiment,one more thing i observed that some blogs have contents with a lot of grammatical errors and non-sense topics yet still get a high pr – just wondering
Sis Joy, you’re right about that. And that can sometimes really be maddening, no?
I blog as a hobby and as tine goes by I am starting to believe that NUMBERS has a lot to do with your blog being popular. I haven’t reached PR2 yet in my 6 months of blogging 🙁 But I am not in haste.
Just keep on blogging, Yani. I know you’ll get there in record time. Cheers!
I was going to try paid avertisement like on buysellads.com, but it has high demands for your blog to be approved, they need at least 2k unique visitors everyday and an alexa rank of 100K below, at least page rank 2
Hi, Dustin, great to see you back! Yes, some advertisers have very high standards.
Page rank and alexa rank are really important. Above all, content! 🙂
Thanks for dropping by, Lizzie!
I recently got a page rank two and alexa is 500 k so i think i can make it. But where to applt?
George, there are several out there, just be on the lookout for them. I suggest you join blogging communities because every now and then, bloggers who are connected to direct advertisers make announcements. 🙂
Great insights on how earn money from blog. It’s no wonder why a lot of stay-at-home moms venture into blogging, it’s more than just a venue for daily rants and raves. Blogs can also help you earn additional income and you will not worry about applying for loans if you’re having difficult making both ends meet.
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